Product Strategy: How to Find Product/Market Fit

Summary of the content and its utility

The content provides insights into crafting a product strategy, focusing on key questions and components essential for success. Traditionally, a product strategy addresses what is sold, who it's sold to, and how success is measured, typically within a year. Sachin Rekhi's framework outlines eight main components, including target audience, market size, competition, value proposition, strategic differentiation, acquisition strategy, monetization, pricing, and key performance indicators. These components offer a comprehensive guide for businesses to develop effective product strategies tailored to their specific goals and circumstances.

Link to the resource

Description

Language(s)

English

Country(ies)/Territory(ies)

Worldwide

Contact email

Target Group(s)

SMEs

Topic(s)

Digital, Other topic

Resource

Thematic website