Cal Prat

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Country

Spain

Language(s)

Catalan, Spanish

Name of the Project

Conscious ecotourism: Discovering the past and future of energy

Summary of the project

The project "Conscious Ecotourism: Discovering the Past and Future of Energy" proposes a unique tourism experience that capitalizes on the installation of three wind turbines near an accommodation. Rather than viewing the turbines as a threat to the landscape, the project sees them as an opportunity to attract a new customer segment interested in sustainable travel. The itinerary includes visits to the wind turbines and the historic 'Vicenta' coal mine, both located in the same municipality as the accommodation. By integrating these elements, the project aims to offer tourists an educational and immersive experience that highlights the evolution of energy production while promoting sustainability in tourism.

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Target Group(s)

Eco-Tourists, Cultural and Heritage Tourists

Digital Support Area(s)

Digitalization of processes in SMEs
Digital marketing and promotion
Marketing intelligence, data analysis, marketing strategy based on data

Green and Sustainable Support Area(s)

Sustainable management practices for SMEs

Soft/Social Support Area(s)

Experience generation for visitors (development of corresponding products)
Integration with the local community

Collaboration with selected Assistance Service Providers (ASP)

TURALCAT (Confederation of Rural Tourism and Agrotourism of Catalonia)